Total brand design for Mayda Atelier, an eco-conscious, one-of-a-kind fashion line made entirely from handmade vintage textiles. Laura, the designer/artist behind Mayda needed a brand that honored her handmade, one-off collection. We started with floral sketches and clean, simple typography to create a feminine, perfectly imperfect aesthetic.
Deliverables: Brand design, brand storytelling guide, product photoshoot, infographics, line sheet, website design audit and social media campaigns.
March 21, 2023